Many TV service providers around the world have separate charges for sports channels to commercial establishments. The new rates are designed to more accurately reflect the commercial use of the sports channels and the value that these channels represent to commercial establishments. We believe that sports programming is a powerful attractor for bar and restaurant patrons, and that the investment to continue to receive these channels is a good business decision for most establishments.
This change applies to Business TV customers in all Canadian provinces (outside of Quebec), in possession of a liquor licence. To ensure the fair treatment of all customers, access to Sports channels will be restricted to paid subscribers.